Strategic Salesforce leader with 10+ years of experience designing, delivering, and managing enterprise-scale Salesforce solutions. Proven track record of leading cross-functional teams, defining technical roadmaps, optimizing budgets, and driving AI-enabled automation. Passionate about building high-performing teams that deliver measurable business value. Led teams of 4-6 engineers across multiple Salesforce projects, defined architecture and roadmap for a compliance-document platform, cutting test runtimes, implemented AI-driven automation (OpenAI agents) reducing manual processing effort.
Founded a boutique consultancy delivering end-to-end Salesforce solutions for enterprise clients.
Built the next-generation compliance-document platform for the construction sector.
Architected enhancements to the Sales Cloud supporting Revenue Operations.
Enhanced an AppExchange 3D-rendering component.
Delivered end-to-end Salesforce solutions for high-profile insurance & banking clients.
Introduced CI/CD practices and delivered large-scale implementations for real-estate and banking customers.
Single-handed administration and development of a custom Sales Cloud implementation.
Bug replication and metadata research for a key client.
Framework for querying JSON data in Apex - first known implementation.
Prototype combining AWS Textract and OpenAI agents to auto-populate Salesforce records from PDFs.
CLI tool to pipe Salesforce debug logs into a terminal with dynamic trace-flag control.
A collection of Lightning Web Components that can be installed through NPM. Components that implement and extend the standard ones provided by Salesforce on the framework.